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BRILIN BERLIN - the online marketplace for eyewear

Sell directly to your consumers:
on your terms and with full control over your brand experience


(video of true-to-scale try-on)

(screenshot of web shop)

(screenshot of PD measurement)

We deliver a global, multi-channel ecommerce offering that enables eyewear brands to seamlessly interact with their consumers, while also allowing them to focus on the creative aspects of their businesses. We help our brand partners to achieve their goals by creating a modular package of solutions from which they can choose from specific bundles of products and services or a full end-to-end e-commerce experience.

By building on our fully API-enabled platform, BRILIN BERLIN allows for a flexible front-end suite of products, comprised of global websites, apps or social media stores. Our back-end infrastructure allows eyewear brands to synchronize their websites with in-store and warehouse inventory, both from mono-brand stores and other suppliers in their distribution network, and facilitate in-store pick-up and consumer returns.


monthly visitors across all channels


virtual try-ons per average ad campaign


conversion compared
to industry average

Your turnkey solution for selling your eyewear online


1 platform, 27 countries -

enable shipping & fulfillment to all 27 E.U. countries


Design and build your brand website with shop and synchronized inventories

learn more


Full-service marketing, incl. SEO/SEA, content creation, and social media


Fully managed social media presence, incl. Instagram and Facebook stores, ad and influencer campaigns

learn more


Mobile apps, fully integrated with brand website with full international support

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First realistic live try-on experience for higher conversion and minimized return rates

learn more


Precise automated pupillary distance measurement

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Pre- and post-purchase customer service


Customer insights & analytics

Hear what our customers have to say


  “Quote”                                                                    "Quote"

   Dr. Nils Heininger, Sym Optics                                   Andreas Ketzlar, Framepunk

Get in touch with us and learn more about BRILIN BERLIN’s partner program   









Web shop

(visuals from brilinberlin.com shop section, product page, and label section)

Social media

(visuals from Instagram campaigns and videos from influencers and our own stories)

Mobile apps

(visuals from Anaconda, enhanced by Valentine: recommendation, results, VTO, PD)

Keine Überraschung bei Lieferung
Kostenloser Versand
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