FREE SHIPPING for all orders

More than just a marketplace: multi-channel shop & technology platform

Sell directly to your consumers:
on your terms and with full control over your brand experience

  • We deliver a global, multi-channel e-commerce marketplace that enables eyewear brands to seamlessly interact with their consumers while also allowing them to focus on the creative aspects of their businesses.
  • We help our brand partners to achieve their goals by creating a full end-to-end e-commerce experience comprising global websites, mobile apps and social media stores.
  • Our back-end infrastructure allows eyewear brands to synchronize their offering on BRILIN with in-store and warehouse inventory and facilitate in-store pick-up and consumer returns.


monthly visitors across all channels


virtual try-ons per average ad campaign


conversion compared to industry average

Your turnkey solution for selling your eyewear online

1 platform, 27 countries - enable shipping & fulfillment to all 27 E.U. countries

Design and build your brand website with shop and synchronized inventories

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Full-service marketing, incl. SEO/SEA, content creation, and social media

Fully managed social media presence, incl. Instagram and Facebook stores, ad and influencer campaigns

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Mobile apps, fully integrated with brand website with full international support

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First realistic live try-on experience for higher conversion and minimized return rates

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Precise automated pupillary distance measurement

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Pre- and post-purchase customer service

Customer insights & analytics

Hear what our customers have to say

Our unique Sym Click concept lets customers mix & match frames and lenses. Since we started working with BRILIN, our sales have seen a huge increase. We address a fashion-oriented urban target group and BRILIN is just perfect for that. The live try-ons on Instagram have been a fantastic way to interact with our audience! Dr. Nils Heininger, Sym Optics
With our 3D-printed custom-made frames, we cater to a specific niche of customers who are looking for precision and highest quality. Up until now, we were a local indie label from Berlin. With BRILIN we are now selling all over Europe. Their marketplace gives us much greater visibility and their technology measures our customers via their phones so that we can print them their frames remotely and be sure they fit at first try Andreas Ketzlar, Framepunk

Web Shop

Web shop for prescription and sunglasses

Product page with virtual try-on

Mobile Apps

No surprises on delivery
Free Shipping
5000+ happy customers
14 days return guarantee